If your job was to come up with greater enshittification for society, what would you do?
My ideas:
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Rental apartments where every wall has a screen with ads 24/7. You can pay cheaper rent to live with ads in every wall or you can pay a monthly subscription to turn off the ads (you don’t get to use the screens for anything else tho). After people get used to it we can start adding a little bit of ads even for the subscription users, just a little less.
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Movie theaters. This one is obvious, why did anyone think it was ok to give people access to uninterrupted movies just because they paid a couple bucks? We should include some ads in the middle of movies in the cinema duh.
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Water and electricity. Private utility providers should be able to require you to watch a certain amount of ads on their apps in order to deliver their services to you every month (you still also pay normally ofc).
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Alarm clocks. Smartphones should delete the option to pick a custom sound for alarm and instead wake you up with loud ads. Installing any custom alarm app should require root and we should lobby government to ban devices with alarm clocks which are not smart.
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Unified ad-watching score. Similar to credit score, you will gain points by not skipping ads, having the selfie camera turned on while watching an ad (to make sure you looking), having the microphone on to make sure it isn’t muted, etc. Every platform contributes to your score. They can use your ad-watching score to give you benefits or punish you as they please.
Ad-based apps on your phone.
It’s been done already, you say? Not like this: the front-facing camera is used to detect eye gaze. A counter on the screen starts at 30 seconds and only counts down while you are looking at the screen. If you look away, the counter, and the ad, pauses. The app doesn’t continue until you’ve watched the entire ad.
Even better. The countdown resets if you look away
Faaaaaak Please delete this before they see it!
That’s the next level of what turned me away from Spotify the very first time I used it years ago. Their ads would pause if you muted the audio or even lowered the volume too close to muted. Sure, I could take off my headphones, but it was a matter of principle at that point.
I for one, am severely disappointed that i do not have relevent and targeted ads to view, while i am filling out online applications for jobs. i also still don’t see ads when i put the same information again on a paper application, as part of their company’s interview process or when filling out the tax paperwork if i get hired and i haven’t gotten ads yet when applying for food stamps due to the job not paying anything close to enough to survive off of and you know, come to think of it, i have not once seen an ad on any of my termination letters or paychecks either. actually, that’s probably because i never get either of those, they just tell me to stop ringing the bell and hand them the bucket of cash or tell me to return the wendy’s uniform within a week or i get a $35 fine deducted from my last paycheck and that i’m no longer allowed on the property after what happened behind the dumpster but that’s another story, i digress.
they should have ads on cash too. just because some people only use plastic cards and NFC to pay for things, doesn’t mean everyone does. poor people have a right to be bombarded with ads from their choice of currency, even if it is for things they cannot afford. it is a grave injustice of equal rights, that when i’m holding a cardboard sign on the freeway onramp begging for change, the pittance of coins i’m being pelted with aren’t blaring slogans from tiny built in speakers. when i’m dancing at the topless bar, the greasy singles being crumpled up and thrown at me don’t even play ads that sync up with the song i dance to and never, not one fucking time has my song and dance been interrupted for an important advertising announcement, it’s only ever interrupted by the strip club staff telling me to leave and never come back and that guys can’t dance to ‘touch myself’ by the divinyls no matter how flexible they are. i digress.
this is sarcasm mixed with weak attempts at humor. nothing should be considered truthful or accurate however some might be based on true events which have been altered or exagerrated for effect. This message was brought to by typing and no AI was harmed or used in the making of this comment.
If any of these become a reality I am fully prepared and willing to commit acts of-
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I’m reminded of a classic greentext.
PLEASE DRINK VERIFICATION CAN TO CONTINUE
Put ads for Twinkies on your can of Coke.
Cineplex movie theaters in Canada have ads in the app you use to watch trailers and buy tickets.
5 sounds fun to exploit. Could just record myself staring at the screen on a loop, then loop the audio back to input, leave it on 24/7 and reap whatever godawful “benefits” come from having a great ad watching score.
[off topic] “The Space Merchants” by Frederik Pohl and CM Kornbluth. In a polluted future where the wealthy ride in rickshaws, an advertising company is given the job of selling the human race on emigration to Venus.
It was written back in the 1950s, and it’s funny to see how some of the things the writers thought of as satire became normal business practice.
If this is the path of society, I’ll go live off nature completely off grid.
I would auction shelf space at my mega chain grocery store to large brands. The highest bidder would have the opportunity to buy up all the shelf space in order to bury any potential competition. The bidder could create 100s of different labels of essentially the same goddamn product, in order to maintain the illusion of choice, maximize consumer confusion, and thus maximize the time a customer spends thinking about the shelf-dominant brand, for some otherwise dead-simple purchase, such as toothpaste.
Ummm I think they already do this…
Two videos for you to watch:
Hyper-Reality, a PoV short film featuring an overqualified gig worker in a world of ubiquitous, ad-laden and heavily enshittified AR. https://youtu.be/YJg02ivYzSs
This Euro-News article which features a Murdoch-owned advertising agency trying to get train windows turned into bone-conducting acoustic transmitters so weary travellers are forced to listen to ads as they resr their heads. https://youtu.be/1KZATgg7bJo
Here is an alternative Piped link(s):
https://piped.video/YJg02ivYzSs
https://piped.video/1KZATgg7bJo
Piped is a privacy-respecting open-source alternative frontend to YouTube.
I’m open-source; check me out at GitHub.
Having to interact with the ad for a set amount of time(opening the site promoted) to be able to continue using the app
Having to buy a minimum amount of promoted products would be extra evil
Clothing with patches sewn into the interior in the shape of the brand you’re trying to sell. Like braille ads, but for your clothes.
Nice try Evil Corp
It’s disgusting how many things people can still do without being exposed to advertising.
Loudspeakers: Imagine how many speakers there are in the world, and how often they’re not playing anything. All loudspeakers should always play ads if not utilized for anything else.
Edit: I went hiking last weekend, and while out there the silence was deafening. Out in the wild, where it’s relatively quiet, we’d only need to place speakers every few hundred meters to efficiently broadcast ads to hikers and such.
