• teije9@lemmy.blahaj.zone
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    4 days ago

    some companies, instead of paying youtubers a lot of money to promote the product, tell them ‘we will give you some percentage of every sale we make that was advertised by you’ They do this by giving the youtuber an affiliate link. its basically the link to the product, except for that when you open it you get a cookie that says ‘[youtuber] brought me here’ What honey did, was replace those cookies with theirs, meaning they get the cut from the sale, instead of the youtuber.

    with for example, NordVPN, you get 35 dollars per sale with your affiliate link. if you watched a youtube video about NordVPN and then went into the description to buy it with the YouTubers affiliate link, honey would pop up and say ‘we have no coupons for you’ if you clicked on the close button of the popup honey would replace that cookie with theirs; if you would currently buy a NordVPN subscription, the money would go to honey, instead of to the youtuber that advertised it to you (who deserve the money)