I think people are making too much of it.

Humans lie (or get things wrong) all the time and we have always had to be careful what content we trust. AI doesn’t change that in the slightest. If anything it potentially makes it easier to fact check things since we can now quickly and easily use a language model to compare a statement to related trusted content.

Tools like the Bot Sentinel are improving at a rapid pace lately https://botsentinel.com/